DotDosh

New PS3 model: PlayStation 3 Chocolate [tasty marketing stunt from Sony Italy]

Just got an email from SCE Italy documenting a marketing stunt occured today in Perugia, Italy, during "Eurochocolate", a kermesse dedicated to everything chocolate.
For the occasion, Sony arranged a pile of 150 PlayStation 3 made of chocolate and a huge Sixaxis made of chocolate as well.
Here are some pics from the show
What could it be?

OMG a chocolate cube made of chocolate PS3!

People smashing the cube

A chocolate SIXAXIS

This is eating

News Source: Neogaf

Bookmark and Share
15
Oct 2007
AUTHOR Nima
CATEGORY

News

COMMENTS 1 Comment
  • http://playstationarticles.info/?p=14736 Playstation » New PS3 model: PlayStation 3 Chocolate [tasty marketing stunt from …

    [...] unknown wrote an interesting post today onHere’s a quick excerptFor the occasion, Sony arranged a pile of 150 PlayStation 3 made of chocolate and a huge Sixaxis made of chocolate as well. Here are some pics from the show What could it be? OMG a chocolate cube made of chocolate PS3! … [...]